eBay - 25 Jahre 🎂

The world's most well-known online auction platform, eBay, is celebrating its 25th anniversary in the German market. As said on eBay Germany:
Alles top - gerne wieder! 🍰

The Project

For the anniversary, we served eBay the biggest birthday cake ever, right in the middle of Berlin's Alexanderplatz, under the motto "Everything’s great – would gladly do it again." Haters will say it’s CGI 😝

The cake featured not only the campaign slogan "Everything’s great – would gladly do it again," but also platform elements and the most-searched retro items on the eBay platform.

Happy Birthday, eBay Germany! 🥳🎂

Credits

Creative Director: Frank Olma | Konzept + Creative Supervisor: Arne Jansen | Konzept + Art Director: Mathias Faust, Leonie Kaufmann | Production: Onomoto Studio